E-commerce marketing plan template
E-commerce Marketing Plan Template
The e-commerce marketing plan template is for startups that intend to drive traffic to a website and convert it from prospective users to customers.
It will help startups figure out their:
✅ Marketing goals and objectives
✅ Key attributes of your target market
✅ Cross-channel promotion strategy
✅ Strategy for increasing orders
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Branding, Startup Handbook
Gain Creators
Gain Creators describe how your products and services create customer gains. They explicitly outline how you intend to create benefits that your customer expects, desires or would be surprised by, including functional utility, social gains, positive emotions, and cost savings.
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Financials
Profit Margin Calculator
Profit Margin Calculator
Do you know your true profits?
37.6% of first-time sellers ON Amazon loses money because they don’t know their TRUE profits.
Figuring out your profitability is really important both before you launch a product on Amazon and after.
This requires research and calculations to estimate a product’s potential before you launch, taking into account initial investment costs, FBA costs, and estimated sales.Profit Margin Calculator helps with;
✅ Upfront Costs
✅ Variable Costs
✅ Net Margin at Different Various Price Points
✅ Gross Margin Calculation
✅ AdvertisingSKU: n/a -
Financials
Income Statement Template
Income Statement Template
These are financial statements that shows startup business income and expenditures.
It also shows whether the startup is making profit or loss for a given period.
This income statement template helps startup founder understand the financial health of your business.
The template provides startup founders, financial analyst/consultant with a foundation to build your own monthly or annual summary of revenues and expenses.
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Financials
Pay-Per-Click(PPC) Analytic Template
Pay-Per-Click(PPC) Analytic Template
The Pay-Per-Click template enables content writers, email marketers, social media marketing strategists and business founders track their pay per click advertisement records. This PPC spreadsheet is pre-populated with formulas that allow you to:
✅ Understand how to adjust your PPC spend to improve profit margin
✅ Experiment with A/B testing your ads
✅ Track performance for multiple brands
✅ View trends over timeWhen you’re testing an element of your ad, whether it’s branding, conversion, pricing, or something else, you can track your changes with this spreadsheet to analyze how the change impacted your click-through rate, profits, and more.
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Branding, Startup Handbook
Customer Pains Trigger Questions
Customer pain points are a specific problem that customers or prospective customers of your business are experiencing in the marketplace. They are essentially any problems that the customer may experience along their customer journey.
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